Cross Media Mobile Game
Elisa Kotikisat was a big marketing effort build around the finnish hockey championship games in 2012. At the heart of the marketing concept was a mobile game linking mobile, tv, web and social media to a seamless entertainment experience. The mobile game hit the #1 spot in all three application markets: iOS, Android and Windows Phone.
My role:
Concept design, ux-design, project management
Project deliverable:
iOS, Android and Windows Phone apps, tv-commercials, game-website
Together with:
N2, Pirkka Esko, Teemu Jäppinen, Jan Jernvall, Enemy, Blend Media
Time period:
2011-2012
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